basic. by Olav.
Following his first collection, Olav wanted to take his brand to the next level. The goal was to create a premium jersey capsule with zero compromises.
Scope
Client
We partnered with the Norwegian-owned atelier TKN to produce the pieces using sustainable "smart fabrics" like Upcycled Cotton and SeaCell.
From the first sketches and tech packs to the final measurements and labels, we worked closely with Olav to turn his vision into a capsule collection.
By handling every step from sketches to the final production line, we were able to keep full control over the quality keeping the environmental impact in mind through the entire process.
A curated selection of projects that reflect our commitment to simplicity and purposeful design.
